Wayne Rothschild, President and Founder
Wayne Rothschild, President and Founder of Neat-Oh! International, LLC (NOI) is an accomplished senior executive, businessman and engineer. He has consistently invented highly successful break-through products that have caused dramatic changes to industries. Rothschild has both Fortune 100 and start-up experience. Before founding NOI, he was a senior product development executive and developed products for Kraft Foods, General Binding and WMS Gaming. Rothschild was a key manager, who helped grow WMS Gaming from a few employees and negligible revenues into an industry leader with a market value approaching one billion dollars.
Mr. Rothschild is a member of the Licensing Executive Society and has negotiated license agreements with Bose, Hasbro, Mattel, Spin Master, Sony, Aruze, Star Games and others. Mr. Rothschild holds an MBA from the Kellogg School of Management at Northwestern University and a Bachelor of Science in Mechanical Engineering from the University of Texas at Austin.
Dee Farrell, Senior Vice President
Dee Farrell, VP Sales, is a sales and marketing executive with 20 years of successful leadership in both start up trenches and corporate environments. She is noted for establishing trusted relationships with large, difficult to penetrate Mass Retailers, Sears, Wal-Mart, Target, ToysRUs, and forming long term partnerships with Fortune 500 companies such as SunLife/Clarica and Siemens. Before joining NOI, Ms. Farrell was Director in the Office of President at a global enterprise software vendor where she was responsible for corporate strategy initiatives and measuring both financial and non-financial corporate performance. Experienced with both start up trenches and executive level strategy she will scale with NOI up the growth curve.
Ms. Farrell holds an MBA from the Kellogg School of Management at Northwestern University and a Bachelor of Music Performance from Northwestern University in Evanston, Illinois.
Inventor and Toy Designer
Max is an accomplished inventor and builder of mechanisms, who filed for his first patent at age 10. Max is particularly skilled in math and expects to enter a college of engineering. Max is a Black Belt and won the bronze medal in sparring at the 2005 Tae Kwon Do Junior Olympics in San Antonio, Texas. He has many hobbies, which include designing, building and programming robots, playing computer games and wrestling with his dog, Huck.